I never saw it coming. The “it” was the tidal wave of popular support for Donald Trump’s appropriated “Make America Great Again” campaign slogan embodied in the poorly designed but now iconic red trucker hat. With one election and an armada of hats, Donald Trump exposed the blind side of design.
I’ve noticed many entrepreneurs, marketing directors, and established business owners have an unrealistic expectation about the time it takes to design/redesign a website.
The way your customers say you do business is the way you actually do business. — frankmcclung (@frankmcclung) January 15, 2016
He who rebrands the company website rebrands the company. — frankmcclung (@frankmcclung) February 20, 2015
Confuse art and design at your own peril. — frankmcclung (@frankmcclung) December 31, 2015
It’s one of those valuable life assets you cannot buy with money, garner through talent or earn with hard work. Perspective comes with time and reflection as you consider successes, trails, mistakes, failures and circumstances.
Is there a time when design doesn’t work for a company, service or product? I don’t mean a design that doesn’t sit right with you. I’m talking about design with a capital “D” which, when applied correctly, is actually unnecessary or even counterproductive.
Like it or not, design has class. And no, I don’t mean it’s classy as in elegant or fashionable, although design is a very trendy business world accessory. And I don’t mean design has class as in groups that share common attributes. I mean design has class as in an artificial social hierarchy — much …
Do you ever have difficulty explaining to others, let alone your mother, what exactly it is that you do for a living, or what design actually is? It seems that when I try to explain design, I get hung up somewhere between explaining the process, and giving a laundry list of outcomes (e.g., brochure, logo, …
I would wager that the vast majority of the people reading this entry consider graphic design to be quite important. Just how important is the question. Most graphic designers acknowledge that with our profession comes an uncertain degree of social responsibility.
CREATOR: I imagine that right now you’re feeling a bit like Alice. Tumbling down the rabbit hole? DESIGNER: You could say that. CREATOR: I can see it in your eyes. You have the look of a man who accepts what he sees because he’s expecting to wake up. Ironically, this is not far from the truth. …
What exactly is a designer? It’s a question designer’s are often asked. How do you answer? How do you explain a field that few understand and that is so varied in scope that it’s hard to pin down a single definition? Here are a few thoughts on the definition of a designer from AIGA to …
You may not know it, but we’re in the beginning of what will one day be defined by historians as the Second Renaissance or “rebirth” of arts and culture.
Let me cut to the chase. There’s a growing trend among graphic designers to create a name for themselves among their peers. And it’s not healthy.
My old advertising boss used to tell our customers, “You don’t want to watch us make the sausage.” He grew up in Mississippi, and knew what went into those tasty treats you find on your breakfast plate.
We used to work together, Hope and I. I’d be lamenting some failed proposal, while she’d be dreaming of the next one.
Creativity. It’s so often relegated to the young. In almost every profession from music to art to design to sports to entertainment to business, our society idolizes youth as the fountain of creativity.
Well, it’s official. A federal judge declared Intelligent Design (ID) “religious”. The ID theory proposes that some forms of life are so complex that they must have an intelligent designer behind them.
You know the drill. Two weeks before opening, a friend starting a new restaurant comes to you in a panic. He needs a logo. Fast and cheap. What do you do? How do you respond?
boring. trendy. one dimensional. restrictive. insincere. manipulated. self-indulgent. insecure. overly simplistic.
I’m regurgitating this short rant (see title above) for your consumption from Tibor Kalman’s biography, Tibor Kalman: Perverse Optimist. I think it is more relevant today then when he wrote it in 1998.
Not too long ago, I went to Lowe’s to see about lumber donations for a community service project. We were trying to build a skatepark for youth in our city. I’d turned in a letter to Lowe’s and was following up as our build date is quickly approaching. I knew it was a bad sign …
In the early 1990’s, my wife and I visited her sister at the University of Washington’s main campus in Seattle. While there we were struck by the vibrant community life around the campus. I wondered what was powering this electric atmosphere.
While on vacation in Birmingham, I had to rush my wife to the emergency room at the local hospital. Although I am somewhat familiar with the area, I had not visited this particular hospital in several years.
For aspiring and practicing designers who may feel a little intimidated by your client or manager’s hard earned business degree take heart — your art and design background is the future of the new economy.
While studying in Taiwan several years ago, I was struck by the workspaces there — large open rooms filled with row upon row people hunched over ’50s styled desks. I wondered how anyone was able to work with folks talking in your ears from all sides.
Last week, in a galaxy far, far away, I went over to the dark side of design. You know the dark side…where design is driven by clients who need it fast and cheap.